GAZEPOINT ANALYSIS USER MANUAL
Contents
1. View Rev Logo 1 1 0 54 0 54 0 are Company 1 1 0 08 0 99 1 lt gt i Time 00 00 01 086 Gaze Duration RRI Nt O E X lt OOO Total oo 00 04 000 zoo AM Reatster Client Recording Off Render 19 ms Project C Users ch Desktop TextImageVid TxtImVid prj Figure 9 Software Registration Gazepoint Analysis Registration EI Gazepoint Analysis Professional Software Key Validated Software Key Hardware ID YKRM GA Validate Key Register Online Figure 10 Software Registration Key Revised February 3 2014 Copyright c 2013 10 Page gazepoint Gazepoint Analysis User Manual Rev 2 0 4 Document Revisions 4 1 Version 2 0 e Updated to cover new features in Gazepoint Analysis 2 0 4 2 Version 1 2 e Updated to cover improved AOI creation 4 3 Version 1 1 e Updated to include Professional Edition content Revised February 3 2014 Copyright c 2013 11 Page2. GAZEPOINT ANALYSIS USER MANUAL gazepoint Gazepoint Analysis User Manual Rev 2 0 Contents TL Antrodueti df isernia aii ltd ed 2 2 OperatiON A A EE E ERN 2 2 1 Basic OP Graton si aaa 2 2 2 Data capture MOJE AAA aa EE Eaa aene eE e iR 3 2 3 Web Capture e AAA DS a E EEEE EE 4 2 4 Data analysis MOQ sasni dd ca 5 2 4 1 User Data Settings citeren e ia 6 2 4 2 Web Data ANAMVSIS ernro nra a a E E E init 7 2 4 3 Dynamic AOI C eati scssi ad niaaa aaa a aE a iaei 8 2 4 4 AOLA SCS rrn a EE A EE EA EE O OAE 8 2 4 5 Export Data 1 180 Tan Oia seta lnea al caia 8 A sadebevdvs ta cccedede sukk ski kmda an aa kukud ad kvark GUS ka 10 A DOCUIMENT REVISIONS se 21045 endid peeta AR maad poeta 11 4 1 Vers ON A Ovni tdi pia snes ct Seh a 11 4 2 AY S y 196 ES OOO OE On nn AA 11 4 3 Version Lilia nd es 11 Revised February 3 2014 Copyright c 2013 1 Page gazepoint Gazepoint Analysis User Manual Rev 2 0 1 Introduction The Gazepoint Analysis system provides an easy to use yet powerful method for collecting and analyzing eye gaze data The software provides two levels of functionality 1 standard operation which allows for basic screen capture with gaze overlay and is included with the purchase of a GP3 eye tracker and 2 the Professional version of Analysis which enables text image and video media playback dynamic web analysis aggregation of test subjects and dynamic Areas Of Interest AOI s with statistics The Professional version is pro
3. Prev Copy Next 17 064 Duplicate AOI Frame Click and drag on media image to create AOI For dynamic AOI move time slider and re draw Double click start time to move time slider Figure 7 Dynamic AOI Window 2 4 4 AOI Statistics A number of statistics are calculated on the AOl s These include e Viewed of viewers who looked at the AOI e 1 Viewed Average time to first view of the AOI e Viewed Time Average time spent viewing the AOI e Revisitors of viewers who looked at the AOI more than one time e Revisits Average number of revisits made by the revisitors 2 4 5 Export Data Once data collection is complete the recorded data may be exported in a variety of formats User data is export in the CSV format to two files XXXX user csv and XXXX user fix csv where XXXX is a number Revised February 3 2014 Copyright c 2013 8 Page gazepoint Gazepoint Analysis User Manual Rev 2 0 indicating the recording number The XXXX user csv file contains every data record recorded which provides for the most detailed analysis The XXXX user fix csv files contains a subset of the data in which ONLY the fixations are listed which can simplify data analysis If AOI s are present the CurrentAOlStatisticsX csv files is created which lists the statistics for the AOI s ona per user basis as well as the average over all users selected The X index is incremented by 1 each time the export operation is run to avoid overwriting pre
4. deo Show Cursor Show AOI Style Path Text image Image Ad1 Jpc Text centerp Image Ad2 jpt Text center Video Video gt gt Dur s V JUsero 38 8 A AP RIRI I I DAR DO LLO OA A A D oa MT 0 00 0 00 0 00 0 Company 0 0 a lt gt 00 00 00 000 M Gaze Duration 5 Y lt Asi Total 00 00 04 000 2 00 mi se Client RX Recording Off Render 3 ms Project C Users ch Desktop TextImageVid TxtImVid prj Ed xX x M X2 Figure 2 Gazepoint Analysis Collect Data Screenshot 2 3 Web Capture When recording web media content each web page is recorded as a separate entry in the Recording List Web pages are rendered in the Analysis browser as shown in the figure below The browser uses the Internet Explorer engine it is a good idea to update your Internet Explorer to the latest version for best operation IE 11 as of this date The buttons on the top left control the browser navigation forward back refresh home The buttons on the top right include e Photo Take a screenshot of the entire webpage and save as a complete image If the photo button is left pressed a webpage photo is taken of every page Taking the Revised February 3 2014 Copyright c 2013 4 Page gazepoint Gazepoint Analysis User Manual Rev 2 0 photo requires rendering the entire page at once which may be visible as a slight flicker to the user e N
5. ect path Revised February 3 2014 Copyright c 2013 2 Page aze oint Gazepoint Analysis User Manual Rev 2 0 Gazepoint Analysis Professional Edition Registered v2 0 0 a mm IR p a VU Oy E 7 E Y XY jam e i C New Project Open Project Save Project Collect Data Analyze Data Heatmap Fixationmap Gaze Video Cam Video Show Cursor Show AOI Export Name Time Style Path Intro Image 4 0 Text image Ad1 4 0 Image Ad1 jpt Center Point 2 0 Text centerf Ad 2 4 0 Image Ad2 jpt Center Point 4 0 Text center Video 20 0 Video Video z lt gt a A me ae lt Recording List Name Dur 5 Y Usero 38 8 ads Berm LAIA r A A Ne n IES X AOI List gt _ S ee ee MR 41 MR 11 MR MR MR O ji Name View ist V view Rev Logo TFA 0 54 0 54 0 ii a PP Company 1 1 0 08 0 99 1 Time 00 00 01 086 Gaze Duration s o Register Total 00 00 04 000 2 00 All 9 Render 19 ms Project C Users ch Desktop TextImageVid TxtImVid prj Figure 1 Gazepoint Analysis Screenshot 2 2 Data capture mode Figure 2 shows a screenshot of the analysis program main window The data capture mode is active when the Collect Data button is pressed Once a project is created add content to the media list on the left hand side click the Add plus symbol button Projects may eithe
6. epoint Analysis User Manual Rev 2 0 e AO List List of AOI regions for the media item Click button to add and then drag mouse on Display Window to create Click Calculate button to compute statistics O Gazepoint Analysis Professional Edition Registered v1 10 37 A e oy A Y Na lt New Project Open Project Save Project Calibrate Heatmap Fixationmap Gaze Video Cam Video Show Cursor Show AOI Media List Name Time Style path Intro Image 4 0 Text image Ad1 4 0 Image AdL jpt Center Point 2 0 Text center Ad2 4 0 Image Ad2 jpt Center Point 4 0 Text centerp Video 20 0 Video Video z lt gt A ES v O v 8 A Recording List Name Dur 5 Y 38 8 User 0 cr bona AN Ist V Iw Rel DALAT PPD A AA AA A A A E oa uu ogo 0 0 0 00 0 00 company 0 0 0 00 0 00 e Total 00 00 04 000 2 00 any Resiste Figure 4 Gazepoint Analysis Analyze Data Screenshot 2 4 1 User Data Settings The user data recordings can be modified during analysis to compensate for any potential offsets in the gaze data Double click the recording user name or click the settings button to bring up the user data settings dialog box User Data Settings EI User Name User 0 Data Offset X 0 pixels Data Offset Y 0 pixels cna Figure 5 User Data Settings Revised February 3 2014 Co
7. ext Move to the next web page in the media list or end the recording if at end Products Blog Applications Downloads Tutorials AboutUs Contact Your all in one software solution for usability and academic research Usability Research 2 Academic Research Assistive Tech Q Developer Figure 3 Web Analysis Browser 2 4 Data analysis mode Figure 4 shows a screenshot of the analysis program main window The data analysis mode is active when the Analyze Data button is pressed The control buttons are as follows e Analyze Data Enter data analysis mode e Heatmap Visualize the recorded gaze data as a heat map click again for multiple heatmap styles e Fixationmap Visualize the recorded gaze data as a fixation map e Gaze Video Display the users face as an overlay on the image e Cam Video Display the video feed from a webcam if it was recorded e Show Cursor Display the users cursor position as an overlay on the image e Show AO Display the AOI regions as an overlay on the image e Export Save the display output as a video raw data as a CSV file and AOI statistics in the result folder e Display Window Graphically shows the gaze information at a particular point in time e Start Play Stop End Manipulates the time slider e Time Slider Controls the current time position e Duration Specifies the duration historical data to show on screen Revised February 3 2014 Copyright c 2013 5 Page gazepoint Gaz
8. pyright c 2013 6 Page gazepoint Gazepoint Analysis User Manual Rev 2 0 2 4 2 Web Data Analysis Web pages can be recorded as a continuous video of the browser window visible to the user as well as the entire static web page image The web page image is blank black by default unless a photo is taken of the whole page When playing back web content if the Zoom In button magnifying glass with is pressed only the browser window video is shown as it was originally to the user If the Zoom Out button is pressed then the entire static webpage is shown and the browser video is offset onto the page at the correct scroll position When in the Zoom in mode the Down arrow button links the users scroll to the web page scroll position slider on right When aggregating multiple subjects viewing patterns it may be desirable to focus on a fixed region of the web page where many people are looking rather than follow only one users scroll position To aggregate subjects simply click the check marks in the Recording list for the users and web pages to merge You may also right click and select all the same pages by URL or TITLE NOTE that the first user checked is used as the background image i e the static page and the video overlay with all other subjects gaze data drawn on the first user s image As such it may be beneficial to record the first user as simply a template browsing the web pages of interest with Photo capture on All subsequent u
9. r be e Screen Capture e Text Image Video e Web pages Text image and video files will be copied to the src folder and a display duration must be specified For screen capture and webpages there is no duration specified simply stop the recording when sufficient data has been captured The control buttons are as follows e Collect Data Enter data collection mode e Start Stop Record Begin or stop the recording of gaze data CTRL ALT R shortcut to start recording and CTRL ALT S shortcut to stop recording Revised February 3 2014 Copyright c 2013 3 Page gazepoint Gazepoint Analysis User Manual Rev 2 0 e Select Screen Select which screen to capture for multi monitor systems e Heatmap Visualize the real time gaze data as a heat map e Fixationmap Visualize the real time gaze data as a fixation map e Gaze Video Display the users face as an overlay on the image e Cam Video Display the video feed from a webcam if available e Show Cursor Display the users cursor position as an overlay on the image e Show AO Display the AOI regions as an overlay on the image A real time display of the captured screen with gaze data is shown in the primary display window The length of gaze data historical data can be modified by the Gaze Duration value The data saved for each recording is listed in the Recording List E 0 il J v Calibrate Collect Data Heatmap Fixationmap Gaze Video Cam Vi
10. ser Manual Rev 2 0 3 Registration The Gazepoint Analysis software package provides a free 30 day trial of the Professional version features Should you wish to continue to use these features after the 30 day trial after purchasing the software you will need to register the computer that will host the software Click the Register button shown in Figure 9 and copy the Hardware ID listed in the next dialog box Click the Register Online button which will take you to an online form that will send the Hardware ID to Gazepoint and we will generate your Software Key e mail it back to you Enter the key into the dialog box and select Validate Key to complete registration O Gazepoint Analysis Professional Edition Registered v2 0 0 O Ea d CI mm a v 7 O cy w gt Ln LN oy 7 NY gt o New Project Open Project Save Project Calibrate Collect Data Analyze Data Heatmap Fixationmap Gaze Video Cam Video Show Cursor Show AOI Export Media List Name Time Style Path Intro Image 4 0 Text image Ad1 4 0 Image Ad1 jpt Center Point 2 0 Text centerp Ad2 4 0 Image Ad2 jpt Center Point 4 0 Text centerf Video 20 0 Video Video z lt gt K o 04 x ry 0998 Recording List Name Dur 5 M usero 38 8 LAIA r A A ten ys d i ha OMS E X E us lion SOT Let I DI D DIOR DAA SILA DO MA ISE 8 8 Name view ist V
11. sers then do not need Photo capture as their gaze will be overlaid on the first user s images If the web page changed between users aggregating gaze data in this fashion may not provide meaningful results Show AO Export j W MENSAE a nd software ning at 495 W27 e o o o nder 27 ms Project C Users ch Documents test web NewProject prj Figure 6 Web Analysis Revised February 3 2014 Copyright c 2013 7 Page gazepoint Gazepoint Analysis User Manual Rev 2 0 2 4 3 Dynamic AOI Creation To create dynamic AOl s simply move the time slider to a sequence of time points and draw an AOI frame at each time point The rectangular AOI frame will be dynamically interpolated between the time points If only 1 AOI time point is created the AOI will start at the start time and last the entire remainder of media time If 2 or more AOI frames are created the last time point is used as the end time for the AOI To assist with creating dynamic AO s the Copy Prev and Copy Next buttons will copy the AOI frame rectangle from the previous or next time point Remember to REFRESH the AOI statistic calculations by clicking the refresh button at the bottom of the AOI List box shown in Figure 4 AOI Settings ES Media Name Video AOI Name AOI Appearance Graph Select Color Frame Time 4 521 Transparency 4 728 SE 4 735 4 942 5 141 6 134 i j 6 809 Y y 8 307 12 365 Copy
12. vided as a 30 day trial with any GP3 purchase and may be purchased separately 2 Operation There are two modes of operation in the software data capture mode and data analysis mode The following section describes both modes in reference to screenshots of the user interface 2 1 Basic Operation The analysis software projects use multiple folders to save and load the recorded data and to generate the resulting output files When you create a new project the following files and folders are created e C l Path to Project NewProject prj The project file e C Path to Project luser The folder where recorded user data is saved e C Path to Project src The folder for source media for playback e C Path to Project result The folder where output result files are saved Figure 1 shows a screenshot of the analysis program main window with the project file manipulation buttons and the gaze tracker calibration button highlighted e New Project Create a new project and project folders e Open Project Load a previously created project and the data form the user folder e Save Project Save project file e Calibrate Send calibration command to the eye tracker Feedback on the system operation is provided by the bottom status bar e Client Identifies if connected to the gaze server RX or disconnected e Recording Indicates the current recording status e Render Feedback on rendering times e Project Current proj
13. viously exported results The CurrentlmageX png is a copy of the static image currently on screen in the Analysis display window The CurrentVideoX avi is a video of the media item currently being viewed with the AOI gaze cursor etc overlaid on the content Note that if you export a web page video that is 1920 x 20000 pixels fairly common if lots of comments on the page this video will be generated at the same large resolution and may take some time to render If the Skip video option is checked the system simply skips the video output for all subsequent export operations Export data to folder C Users ch Documents test lmageVideo result EI 11111111111111111111171117 e Finished C Users ch Documents test ImageVideo result CurrentVideo3 avi A ESE 00 00 04 Writing C Users ch Documents test ImageVideo result CurrentVideo3 avi 864 Skip Video Data Export Complete OK to Cancel if video export is not required Export C Users ch Documents test ImageVideo result CurrentAOIStatistics3 c Export fixation only C Users ch Documents test ImageVideo result 0020 use Open Folder Export all C Users ch Documents test ImageVideo result 0020 user csv Export fixation only C Users ch Documents test ImageVideo result 0019 use Export all C Users ch Documents test ImageVideo result 0019 user csv v lt gt Figure 8 Export dialog Revised February 3 2014 Copyright c 2013 9 Page gazepoint Gazepoint Analysis U
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