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1. E ae month Knife maintenance imine meni NS 100 month Knife replacement cost so Re SS year Exchange rate Knives nT set replaced per year Knife eiaiiitees a kan per month Net hours per 9 hour shift Days per month Hours per month Labor cost per hour Labor cost per month Total cost per month Total cost per hour NIS 200 a NIS 3 NIS 1 000 1 700 4 6 NIS 3 NIS 1 955 NIS 50 NIS 5 250 NIS 3 000 NIS 14 538 NIS 138 D2F impact in numbers Time to cut job with D2F oe average Jobs cut per hour without D2F Jobs per day Mw wl D2F Jobs going to waste due to cutting errors per Jobs going to waste due to cutting errors per day s 1 5 Time to cut job w D2F min average conservative Jobs cut per hour with D2F Jobs cut per day with D2F 60 Jobs going to waste due to cutting errors per day Not profitable to absorb in short runs Cost of WIP gone to waste and alternative cost of incremental job missed due to need to reprint D PU DTN Iria w rww iPrint current production with Direct2Finish Use Direct2Finish for It is the most wonderful thing that has 8 gt 90 o of jobs happened in the world of cutting impact on cutting handling There is no way anyone would choose process utilization not to work with it Increasing It is so good that we won t do without a it productivity by Shay B
2. multiple manual make ready and handling steps These are time consuming prone to costly errors wasting work in process and require a skilled operator In a world of growing short runs increasingly unique in format sizes the challenge multiplies exponentially Direct2Finish delivers set up and operational instructions to the bindery via JDF automatically from Production Pro print server All that remains for the operator are two simple steps 1 Scanning the barcode on the banner sheet 2 Following simple operational instructions which are often animated R TURN LEFT 90 DEG W 688 98 li TURN LEFT 90 DEG 469 90 TURN LEFT 90 DEG t e AN Direct2Finish a disruptive solution automating the bindery using JDF Direct2Finish delivers Faster turnaround R e Eliminate costly errors and waste ya Reduced labor costs and dependency on a skilled operator Efficient production of high value jobs fik Differentiation from the competition Leverage existing operation and a variety of applications e Direct2Finish supports the PSP s existing finishing equipment no need for major CAPEX investment e Direct2Finish also supports concatenated lines for production of complex multi step jobs Customer story iPrint Established 2009 es Location Beer Sheva Israel EA n i Employees 40 Applications commercial printing Indigo equipment e H
3. 2Finish is intended to be a fully e2e automated flow D2F supports 3 possible imposition use cases DFE Designer Upstream with JDF Upstream without JDF When processing the job Imposition done on an upstream Imposition done upstream Production Pro prepares a JDF tool with JDF creation JDF created using LayoutPad file for the finishing devices capabilities describing the job layout oS Je key Fully automated ee Fully automated pending upstream tool a Contact your SA for support in defining the customer s Direct2Finish workflow 19 Copyright 2014 Hewlett Packard Development Company L P The information contained herein is subject to change without notice Ap DIa ZA An Pricing License enabled option in Production Pro sold separately List price e AMS APJ 10K EMEA 5 000 4 300 5 700 e Sold per site Limited time Promotion e D2F option will be bundled with each v5 x upgrade at no additional charge e Valid through 31 Dec 2014 DIa ZA An Tools and documentation Demo 3 minute www hpwsn com HP Indigo Direct2Finish Case study Polar guillotine iPrint www hpwsn com HP Indigo Direct2Finish Training SmartStream University https cms hpflowcm com pd 6UnUzBMzib2 Technical documentation e Web based training http ent252 sharepoint hp com teams TM IDPDFE Shared Documents HP SmartStream Production Pro Print Server 5 x Direct2Finish e User guide on Mylnd
4. HP Indigo Commercial Finishing Direct2Finish Anat Hering Updated 10 Sep 2014 Look up the most updated version www hpwsn com HP Indigo Direct2Finish Contents Important note how to use this document Value proposition Customer experience Solution components Supported devices Imposition use cases Pricing Tools and documentation FAQ 2 Copyright 2014 Hewlett Packard Development Company L P The information contained herein is subject to change without notice Important note how to use this document Implications of the reference model HP Indigo works with finishing partners in a reference model i e HP is responsible only for our own products and the finishing vendors are solely responsible for their products including in the case of solutions that are integrated in line with our presses This means that the finishing vendors are exclusively responsible for providing full and accurate information about their products performance of the product sales and support etc This document is intended to support the HP sales teams in providing our customers with information about the partner s solution to help the customer identify potential needs and to familiarize them with available partner solutions However we as the HP team cannot commit to any of the information concerning the finishing vendors their products or their capabilities If a solution is of interest to the customer they must engag
5. P Indigo 7600 Digital Press e HP SmartStream Production Pro Print Server v5 0 2 Imposition on the DFE JDF enabled finishing equipment Guillotine High speed cutter POLAR N78 Pro with CompuCut p The need High number of short runs e Dozens of jobs per day lt High number of cuts e Average cuts per job 18 e Up to 50 sheets Cost of cutting gt cost of paper printing IPRINTDCOM High number of non standard short runs Non standard jobs e 80 of jobs are non standard format sizes e Variety of sheet sizes e Multiple up s e Non standard is a growing trend lt Inefficient to use pre programmed setup plans ip The cutting challenge Multiple manual steps Measure Plan Key In Measuring the page Calculating and noting the Planning the cutting Key in each o amp gutter of each measurements for each steps measurement onto printed output cutting stage the guillotine using a ruler 5 Wrong measurement Typo s in calculating or Sub optimal planning Typo s page gutter noting down measurements mix up Direct2Finish 5 Not needed for guillotines with self calculating capabilities i re C l n IS Direct2Finish Automate cutting Reduce and Simplify manual steps Measure Plan Key In Without Direct2Finish The job layout is defined by the DFE received by the guillotine via barcode and translated into setup and optimal cutting instructions E 5 e 2 all automatica
6. e directly with the finishing partner on all issues concerning the finishing solution This includes verifying and completing all information and processes required to support their decision making performing their own due diligence setting expectations and finalizing the commercial engagement including support of the partner s solution We as the HP sales team need to make sure this is clearly conveyed to the customer to set expectations and to avoid any misunderstanding W Except where HP is reselling finishing products A world of short runs To be competitive and grow your business you must offer high quality jobs and differentiation to your customers This requires unique jobs and format sizes and leads to Shorter run lengths And while HP Indigo enables you to deliver this to your customers through digital printing finishing is still a bottleneck As a result set up as a percentage of the overall production time is increasing and will continue to grow Have you ever stopped to consider How often do you throw away Work In Process due to errors in cutting or in the set up or operation of another finishing device and need to reprint the job What is the make ready time required to set up the guillotine another finishing device What do you do when your Skilled guillotine operator is on leave or other finishing device How many of your operators can operate the guillotine Finishing requires
7. en Shimol Founder and Owner gt 100 iPrint 0 fi More customers experience UK Japan Applications include general commercial printing POS Benefits Eliminates a massive bottleneck in finishing v Eliminates a lot of manual work v Reduce errors v Faster turnaround saves a lot of time on the guillotine 5 min job v Do not rely on a skilled operator v Advantage over Prinergy whereas Prinergy requires multiple pre setups D2F only requires 1 template for simplex and 1 for duplex v Less workload for pre press operator v Less wait queue between tasks Direct2Finish Solution components e HP Indigo 7x00 ergs HP Indigo 10000 HP SmartStream S W v5 x Production Pro H W G6 and up Finishing e Supported devices J device s see dedicated slides Workflow e Workflow use cases Products see dedicated slides Supported devices Strategic long term initiative at least 2 4 additional devices every year Device Vendor Category Type Guillotine MOHR Horizon Cutter Cut Slit Horizon Crease Duplo Stack Ia Lasermece Perfect Binder Horizon 3 knife trimmer Booklet Maker ep bourg Saddle Stitcher Horizon Device model Consult GBU vendor NET models APC 61Il SmartStacker DC 645 PageReady in Q4 BQ 270 280 470 HT 30 80 ExPress BM e in Q4 Stitchliner 5500 Direct2Finish Direct2Finish Imposition use cases Direct
8. igo www hp com go myindigo e Ultimate User manual on Myindigo www hp com go myindigo Finishing vendors contact persons and dealers Consult your regional category manager ip FAQ Q Does D2F support S2 presses How about S2 presses running Production Pro A Only S3 and S4 presses are supported due to the solution architecture S2 presses running Production Pro are not supported either One of the customers using D2F has seen such value in the solution that they are considering upgrading their S2 presses to S3 so all their jobs can be supported Q How many licenses will a multiple press customer need A A D2F license is required per site see Pricing Even if a site has multiple Production Pro units only one D2F license is required for the entire site Q What is the roadmap for additional devices A At least 2 4 additional devices are planned to be added every year We welcome your inputs on what devices are common and will deliver the highest value to our customers this will help determine which devices will be added to the portfolio next Thank you Copyright 2014 Hewlett Packard Development Company L P The information contained herein is subject to change without notice
9. lly using JDF Li N A Scan Scan barcode on banner page Follow animated instructions y Not needed for guillotines with self calculating capabilities Direct2Finish behind the scenes how does the automation work il 42 gt m Preparation Communication Banner sheet Loading instructions When processing the job When the operator hits When the job completes When the barcode is Production Pro Print the JDF file is printing a banner page scanned by the finishing prepares a JDF file forthe simultaneously sent with a barcode device it automatically pulls finishing devices to the finishing devices is printed the relevant JDF file and describing the job layout over the network translates it into setup and operational instructions Fully automated ip Direct2Finish impact at iPrint IPRINTDCOM Faster turnaround e 80 of cutting related handling time saved e Finish in house more jobs which were previously outsourced eliminate bottleneck and capture more jobs Eliminate costly errors e Work in process capture lost opportunities of incremental jobs due to the need to reprint e Reduce waste Lower labor costs e Does not need to rely on a skilled operator e Free up operator s time for other tasks Differentiate e Unique formats high value applications Real estate amp utilities NIS New Israeli Shekels w so price ee __ e years Guillotine cost per month NIS 3 333 cost

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