Introducing Nikon 1
Contents
1. as well as your Motion Snapshots NOT FOR PUBLICATION Press Contacts Zing Lara Wilson or Nicole Thurston 02 8303 6464 lara zing net au 04508 46805 Nicole zing net au 0401 677 178 i Autofocus conditions AF General autofocus is available with all compatible lenses but the camera may not focus accurately due to differences between F mount and I mount systems P mode using P mode which ensures accurate focusing is recommended A S and M modes the camera may not focus accurately particularly at or near maximum aperture in A S and M modes M and A modes clarifying restrictions on functions operation and explanation can be found in the Nikon 1 user manual Enlargement of the monitor for focusing is not a default setting in M and A modes Manual operation is required Enlarged display is returned to normal display by manual operation or after a specific period of time VR is available but the effect will be reduced by 1 stop2. stylish body First of the First Advanced Camera with Interchangeable Lens A CIL The launch of Nikon 1 heralds more than simply the introduction of a new camera range it marks the launch of a whole new category that Nikon has named the Advanced Camera with Interchangeable Lens A CIL Built to bring incredible levels of speed simplicity and enjoyment to the way you capture your world these portable A CIL Nikon 1 cameras offer a brand new shooting experience Changing everything Pre post capture technology The Nikon 1 range has a processor that is many times faster than the most professional cameras and this unprecedented speed powers some never before seen functions Equipped with pre post capture technology Nikon 1 cameras are the first interchangeable lens cameras that can start recording images before you fully press the shutter button and continue after you ve clicked These cameras don t just manipulate light they redefine photography by manipulating time letting you capture those few moments before or after a photograph was taken Groundbreaking automatic shooting modes images as never before Nikon 1 J1 is the world s smallest camera among competing interchangeable lens digital cameras equipped with image sensors larger than 1 inch Nikon 1 V1 is the world s smallest and lightest camera among competing interchangeable lens digital cameras with an integral EVF The world s shortest shooting time lag as determi
3. Nikon 1 Nikon 1 Every now and then a real game changer comes along Nikon introduces the world s fastest smallest lightest interchangeable lens cameras Sydney 21 September 2011 Nikon today introduces Nikon 1 a revolutionary digital camera system built from scratch to offer still image and movie recording without compromise This next generation pioneers amazing photography features such as pre post capture technology that starts before you enabling groundbreaking new shooting modes that mean you ll never miss a thing even the most fleeting of moments bringing shots to life to help you to capture images you didn t think possible Launching with two cameras equipped with pioneering image technology the Nikon 1 V1 and the Nikon 1 J1 Nikon 1 sets a new benchmark for speed precision innovation and portability Offering the world s fastest autofocus system and continuous shot as well as innovative shooting modes uniquely compact 1 NIKKOR lenses and Nikon 1 accessories Nikon 1 redefines what a portable digital camera system can do James Murray Nikon Australia General Manager Sales amp Marketing We are very excited to announce Nikon 1 Nikon has always been a leader in optical technology and we expect Nikon 1 to revolutionise the way people view and use their cameras Nikon 1 is neither DSLR nor compact it s the best of both worlds with advanced features and functionality in a portable sleek and
4. compromise The family of 1 NIKKOR lenses cover practically every type of scene are all optimized for movie recording and boast a compact design e The extremely compact and lightweight 1 NIKKOR VR 10 30mm is a 3x zoom lens with wide angle capability A brilliant lens for everyday scenarios it boasts Vibration Reduction for steady stills and movies and a retractable lens mechanism for superior portability e The 1 NIKKOR VR 30 110mm is a truly portable telephoto zoom lens that gets close to distant subjects with ease Built in Vibration Reduction ensures steady stills and movies and you can retract the lens when its not in use e The ultra thin 1 NIKKOR 10mm lens is a fast wide angle lens that slips easily into any bag for sharp shots on the go e The 1 NIKKOR VR 10 100mm PD ZOOM is made for anyone who loves to shoot movies Boasting a power drive zoom switch with adjustable speed it captures video in superb clarity And all of this is just the beginning Nikon know that the best lenses lead to the best images and future 1 NIKKOR lenses are already in development 6 When using auto area AF mode the camera selects 41 focus points and focuses automatically 7 Full resolution images in movie mode aspect ratio 16 9 3 840 x 2 160 1 080 60 Expand your system Stay compact Nikon 1 system accessories The Nikon 1 range of optional system accessories help you get the most out of your shooting without weighing down your bag The t
5. iny SB N5 Speedlight flash is a convenient way to control the direction and quality of light or get creative with shots by bouncing the flash off the ceiling or walls Compatible with the Nikon 1 V1 it can be rotated vertically or horizontally and a capture illuminator LED on the front of the unit provides extra light when using Motion Snapshot or Smart Photo Selector in the dark The ultra compact GP N100 GPS unit is the easy way to tag images on the go Compatible with the Nikon 1 V1 it attaches directly to the camera s multi accessory port and automatically records latitude longitude altitude and time as geotags in the image data EXIF The F mount adapter lets anyone use any NIKKOR D SLR lens with a Nikon 1 camera Compatible with both the Nikon 1 V1 and the Nikon 1 J1 it offers limitless possibilities to match a lens to the shooting situation and all AF S and AF I NIKKOR lenses are compatible with the Nikon 1 autofocus system But the complete range of Nikon 1 accessories doesn t stop there A whole range of Nikon 1 branded camera and lens cases and straps as well as lens hoods and camera grips are available to protect your equipment and contribute to more comfortable shooting You can use Nikon s external stereo microphone the ME 1 with the Nikon 1 V1 And both Nikon 1 cameras come with Nikon s new Short Movie Creator software which automatically creates short movies from still images movie footage and music
6. lack high gloss red silver and even hot pink CX format CMOS image sensor with the world s fastest autofocus system Taking its place alongside Nikon s existing DX and FX format sensors used on Nikon D SLRs the all new Nikon 1 CX format CMOS image sensor is designed for Nikon 1 cameras and the 1 mount Offering the perfect balance between system size speed light sensitivity resolution and depth of field Nikon 1 demonstrates superb colour reproduction with 3 Max 10fps in subject tracking AF mode and max 60fps in full high definition fixed focus mode As of August 5 2011 4 Full resolution images in movie mode aspect ratio 16 9 3 840 x 2 160 1 080 60 5 The world s shortest shooting time lag as determined by Nikon performance tests Measured when using the single point AF mode and the shortest focal length of a standard zoom lens 1 NIKKOR 10 30mm As of August 5 2011 100 6400 extended ISO low noise RAW shooting and 10 1 megapixel resolution delivering consistently superb stills and movies Equipped with a revolutionary super high speed AF image system that boasts the most focus points in the world this sensor keeps your subject in focus in any situation If you re shooting shiny or moving subjects it switches to the 73 point Phase Detection AF system If your subject is stationary or poorly lit it will opt for the 135 point Contrast Detect AF system Whichever system the camera chooses the quick shot
7. ned by Nikon performance tests Measured when using the single point AF mode and the shortest focal length of a standard zoom lens 1 NIKKOR 10 30mm All details as of August 5 2011 gt Max 10fps in subject tracking AF mode and max 60fps in full high definition fixed focus mode As of August 5 2011 Equipped with exciting new shooting modes that harness the cameras incredible processing speeds and pre post capture technology Nikon 1 cameras are capable of recording moments in ways offered by no other camera in the world Motion Snapshot MSS brings a photo to life in just one click It simultaneously records a slow motion movie and a still image then instantly combines the two to create a photo that moves and captures the story of a moment as never before a living picture Smart Photo Selector SPS captures the perfect moment in any scene shooting 20 full resolution images in the time it takes you to snap a photo you just press the shutter once and utilising the pre post capture technology the camera starts to take the pictures before you ve even fully depressed the button Your best five shots are saved based on facial expression composition and focus and the perfect shot is presented to you Never again will you miss the very second a dog catches a ball or the joy on your child s face while they are on a swing Still image mode will make you a master of movement as you switch to shooting sharp full resol
8. to shot turnaround gives you the freedom to shoot moments as they unfold and Phase Detection AF is available during movie recording for sharply focused action scenes every time The power behind the 1 EXPEED 3 EXPEED 3 is a super fast image processor engineered to deliver unparalleled levels of speed and performance To be as fast as a Nikon 1 camera you need an engine that can handle speed and this newly developed processor is equipped with two powerful engines that can process images at an incredible 600 megapixels a second EXPEED 3 is fully capable of managing performance without sacrificing quality it offers superior noise reduction so you can enjoy clean finely detailed images It enables the camera s groundbreaking shooting modes and is the reason you can snap a full resolution photo while recording a movie or shoot full resolution stills at up to 60 frames per second A new tradition 1 mount amp 1 NIKKOR lenses When crafting Nikon 1 Nikon s engineers didn t just focus on the new In fact when it came to the new 1 mount they drew on more than 50 years of expertise the last time Nikon created a totally new lens mount was the F mount in 1959 The 1 mount is what allows you to use the Nikon 1 system s range of interchangeable 1 NIKKOR lenses Engineered to ensure each lens communicates perfectly with the camera it s a key factor in the ability of Nikon 1 cameras to deliver still image and movie recording without
9. ution shots of the action at up to 60 frames per second Movie mode opens up a host of advanced movie functions You can take a high resolution photo while filming a Full HD movie without interrupting recording or film in extreme slow motion The thinking camera Nikon 1 V1 The intelligent iconic looking Nikon 1 V1 is designed to propel your photography forward Packing a high resolution electronic viewfinder and multi accessory port it lets you pursue the moment and capture the unexpected from any location The bright 1440k dot electronic viewfinder delivers a clear stable view and 100 frame coverage It boasts a tough body with magnesium alloy top and front panel and a multi accessory port gives you the freedom to expand your system further with the Nikon 1 range of system accessories The Nikon 1 V1 is available in matt black and high gloss white Always a click ahead Nikon 1 J1 The quick thinking Nikon 1 J1 is a camera that can keep up with busy lives filled with precious opportunities to record loved ones in action Equipped with everything you need to shoot life as it happens this fully automatic Nikon 1 is minimalist camera design at its best Its super small body is available in a range of colours with compact 1 NIKKOR lenses to match and it boasts a built in flash that offers extra light when you need it It s so simple to use all you need to do is decide what to shoot The colours are high gloss white matt b
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